Open houses can be a great way to market a house, generate buzz, and encourage offers.
But for unprepared agents and sellers, an open house can be a nightmare. Messy closets, overwhelming odors and curb UN-appeal can send potential buyers running.
What’s the best way to utilize an open house? To show your home in the best possible light. Put a gleaming face on your house from every vantage point with these simple open house tips.
1. No scent is the best scent.
In a recent study, more than 30 percent of people reported scented products as “irritating.” Avoid irritating 30 percent of your potential buyers by skipping the use of candles and air fresheners.
Instead, eliminate odors with a deep cleaning. Shampoo carpets, let in fresh air, and deodorize appliances to elevate a home to its odorous best.
2. No clutter.
Keep buyers focused on the home, not the stuff. Declutter and depersonalize a home before showings or open houses.
3. Clean out closets.
Closet size is a touchy issue for many buyers, so there’s a good chance that at least one closet will be scrutinized during an open house. Amplify the appearance of storage space by trimming closet contents.
4. No pets (or evidence of pets).
Pets may be sweet and loveable, but they can also create damage and odors. Many potential buyers will run in the opposite direction because pets have lived there.
Remedy any signs of pet damage, and remove pets from the home during open houses.
5. No owners.
No open house benefits from an emotionally-attached seller hanging around. Avoid giving your potential buyers any uneasiness by being out of the house.
6. Attractive entryways.
A home’s entryway sets the tone for the rest of the house. Give the right first impression. Remove dead plants and debris. Scrub cobwebs and dirt from the front door. Add a decorative wreath or a nice chair. Get your buyers to smile at the outset, and that positivity will carry through the rest of the tour.
7. Close the toilet lids.
Just do it.
8. Light & bright.
Rooms appear larger in brighter light. Experiment with lighting before your open house. Try opening shades and curtains, and turning on different sources of light to accentuate a home’s best features.
9. Photo boards.
It’s tough for buyers to know what a property looks like at different times of the year. That’s what good photos are for. Use photo boards or a laptop slideshow to show off a property in different seasons.